Apple Australian customers get 7 days of AppleCare + free

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Apple this month adopted a new warranty policy in Australia that offers customers a short period of free AppleCare + service with most major hardware purchases.

As of October 5, Australian customers who purchase an iPhone, iPad, Apple Watch, Mac, Apple TV, AirPods, HomePod, iPod touch, and other eligible Apple devices receive a free seven-day AppleCare + plan that offers all the benefits of a full subscription.

Under Apple’s terms and conditions, the free AppleCare + service covers two incidents of accidental damage within the seven-day period, with each claim subject to customary service charges. Also included are express replacement service, priority access to technical support over the phone or online, and battery service.

Free plans do not renew automatically, and users must purchase AppleCare +, through a subscription or term contract, to continue service after the seven-day period expires. Purchases are processed on the device in the Settings menu, online, in an Apple Store, or by phone.

Theft and loss is not covered by the free plan, although users can upgrade to the more expensive option after the week is over.

It’s unclear why Apple is including a week of AppleCare + with new purchases, as the plan has a limited benefit for most customers. Enhanced coverage is generally not required until the end of the product’s lifespan, and other services, such as technical support, are already offered under Apple’s standard warranty.

The move could be the result of strict consumer regulation in Australia. The country has mingled with Apple in the past over its business practices and is currently considering measures to more closely monitor and manage Apple Pay and the App Store.


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