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Browsing Category
Fashion Marketing
You can never go wrong with black
"THE SYMBOLISM of black as a color for clothing seems stronger and more durable than that of any color except white - and black retains its advantage because of its standard…
“When life situations hit you, don’t let it win” | The Guardian Nigeria News
OkewaleSerial entrepreneur, mentor and coach for women in all fields, Kiki Okewale is the CEO of Hope by Kiki Okewale, a Lagos-based fashion outfit. After a degree program at the University of Ibadan, she went to Williams…
Global Sustainable Clothing Market Outlook: Rapid Rise in Textile Waste to Drive Market Through 2026…
DUBLIN - (COMMERCIAL THREAD) - The report "Global Sustainable Clothing Market Research Report: Forecast (2021-2026)" has been added to ResearchAndMarkets.com offer.
According to the World Bank, the fashion industry is…
Zero-party data: the new luxury marketing frontline
To receive the Vogue Business newsletter, register here.American fashion designer Telfar Clemens is reclaiming the way consumers interact with his brand. Its new marketing tool is Telfar TV, a public access channel that serves as a…
Amazon settles lawsuit against social media influencers for promoting counterfeit products
In the only major development of the case she filed against two influencers and nearly a dozen third-party sellers in an alleged scheme to peddle counterfeits under the…
Cost cuts and online sales help clothing chain build confidence
The FASHION Quiz brand said its sales are improving and remains confident in the future of the group as it reports increasing losses and confirms a 66% drop in annual revenue to 39.7 million pounds sterling.
“The…
What is the NFT fashion phenomenon?
After three days, the 3D TECH Festival 2021 ended a week ago, bringing together international experts from the ever-expanding field of digital fashion. On the last day of the online event, the focus was on a new fad: NFTs. What does…
Myntra expects 1.8x increase in traffic at its next Big Fashion Festival sale, will focus more on…
Myntra is convinced that this year's edition of the Big Fashion Festival will be the largest ever in terms of demand and the number of people it can reach.
We talk to Amar Nagaram, CEO, Myntra who tells us about his expectations for the…
UK competition and markets regulator publishes guide on green laundering ahead of impending…
The UK's Competition & Markets Authority (“CMA”) has released its much anticipated Green Claims Code, the competition and consumer protection regulator providing…
PANDEMIC TOMB | The great Covid resignation makes the career of the “3 idiots” famous…
Sourav Jha, a graduate of the University of Calcutta, was always convinced that he wanted a Master of Business Administration (MBA). However, last month he enrolled in a film institute. Around the same time, about 1,600 km away in Pune,…